SUMOskinny was a happy accident. After going into litigation on a previous company, myself and two business partners launched SUMOskinny as a daily news and entertainment media company for college students, written by college students. For SUMO I oversaw all product design and development from concept ideation through to production. In addition I ran our marketing department and headed up all sales and business development efforts. At it's peak SUMOskinny had 120 contributors in 10 geo-locations.